Tech Change fails when people are left behind
70% of enterprise technology projects fail due to poor adoption. We help you build the trust, clarity, and cultural alignment needed to drive acceptance and land your tech change - from the boardroom to the breakroom.
Want to know if your strategy will deliver adoption?
No cost. No commitment. Just clarity.
Trusted by leading international companies
Let’s Close the Adoption Gap, Together.
Even the smartest tech roll-outs get stuck when people don’t understand, support, or trust the change. We help our clients to:
✓ Earn stakeholder buy-in—fast and without friction
✓ Eliminate costly delays and shadow workarounds
✓ Drive adoption rates that actually stick—long after go-live
✓ Protect your programme’s reputation and sponsor credibility
✓ Lower ticket volumes—by building user confidence from day one
How we help:
Land New Tech
We help you shape your change before the comms even begin—by defining its purpose, understanding the human landscape, and crafting a story people can actually believe in. From executive alignment to awareness campaigns, we make sure your launch is more than just noise—it’s a journey people want to join.
Focus areas:
Change positioning & naming
Executive narrative & cascade
Awareness campaigns
Stakeholder mapping & segmentation
Trust-building content & strategy
Drive Tech Adoption
We move teams from passive rollout to active adoption—closing the gap between launch and business as usual. We tackle the friction points that hold back progress: low confidence, messy workarounds, underused features, and overloaded helpdesks.
Focus areas:
Licence activation
Compliance behaviour (AI, security, data)
Ticket reduction
Build a Tech-Ready Culture
We embed the mindsets and behaviours that turn tech from “a tool” into an integral part of how your organisation works. From AI fluency to cyber awareness, we help people see tech as strategy—not just software.
Focus areas:
AI awareness & behaviour
Tech mindset
Digital responsibility & cyber culture
Self-service
Leadership enablement for change resilience
Tech we help to land:
SAP S/4HANA
Ariba
SuccessFactors
SalesForce
Concur
ServiceNow
Copilot
Teams
SharePoint
Viva Engage
OpenAI
and more…
The Change Playbook:
Our proven path to adoption
Our Change Playbook, built over 15 years and dozens of transformations, is a proven system for driving confident adoption of complex tech changes. It includes:
A 11-stage roadmap with clear deliverables, decision gates, and success metrics
Ready-to-use tools like comms templates, learning modules, and rollout assets
Adoption dashboards to track usage and spot support needs
Team enablement resources to build internal capability
Typical rollout takes 14–20 weeks, tailored to your organization’s needs.
How we help others:
Sysmex | New Intranet
Syngenta | SAP S/4HANA transformation
Bauer | Cyber security campaign
(Draft) COSYN Lab | drops
(Draft) eNovice | Employer branding
(Draft) Deloitte | Social responsibility campaign
(Draft) EY | Content strategy & impact stories
(Draft) DB Schenker | Design sprint
(Draft) Bauer | SAP S/4HANA transformation
(Draft) Abbott | R&D strategy activation
"Having COSYN onboard was a game-changer. They effectively engaged stakeholders and transformed our IT project into a company-wide movement embraced by all leaders. Their creative strategies and innovative approach coupled with seamless delivery provided us with confidence and ensured a successful rollout."
Linda Soederberg, CIO SYSMEX
Let’s uncover your biggest adoption risks, before they slow you down
Not sure how ready your organisation really is? Unclear if your strategy will drive adoption — or resistance?
The Readiness Check is a free, focused review of your current change approach. We’ll assess your readiness, uncover blind spots, and show you where to focus for maximum impact.
✓ Spot hidden blockers
✓ Assess change readiness
✓ Prioritise quick wins
✓ See where the Playbook fits your journey
No cost. No commitment. Just clarity — and a taste of what it's like to work with us.